I start by washing and slicing my blood orange and apple into thin rounds, then I scatter the pomegranate arils and blackberries right into the bottom of my pitcher. Keeping the pieces small and even helps them release their juice faster into the wine. I always save a few extra slices on the side for garnishing glasses later.
Next, I pour the entire bottle of pinot noir directly over the fruit, followed by the fresh orange juice and brandy if I'm using it. I drop in the star anise pods and cinnamon stick right on top so they can steep slowly. I stir everything gently with a wooden spoon to combine without crushing the fruit.
I add about two tablespoons of sugar or honey at this point, then give it one more good stir and a quick taste test. If it feels too tart for my liking, I add a touch more sweetener a little at a time. This step really depends on how ripe your fruit is, so I always adjust here rather than guessing earlier.
I cover the pitcher with plastic wrap and slide it into the fridge for at least one hour, though two hours gives even better flavor. This resting time lets the wine soak up all that fruity, spiced flavor I'm after. I've found that going much longer than four hours starts to make the fruit mushy, so I don't push it too far.
Right before serving, I stir in the chilled club soda or ginger ade if I want a lighter, fizzier pour. I fill each glass with ice, ladle in plenty of fruit, and top it off with the sangria itself. A cinnamon stick or star anise pod balanced on the rim makes every glass look extra festive.